Wyrwane z kontekstu – Eye Tracking Without Eyes

But even based on me just eyeballing the results, I know I wouldn’t be comfortable making decisions based on the computer-generated predictions. (…)

Computer-generated visualizations of human attention may work better for pages with no scrolling and under the assumption that users will be completely unfamiliar with the website and have no task/goal in mind when visiting it. How common is this scenario? Not nearly as common as the sellers of participant-free eye tracking would like us to believe.

Źródło: Eye Tracking the User Experience: Eye Tracking Without Eyes, Aga Bojko, Rosenfeld Media Blogs

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